
When communication connects at a human level, decisions improve, teams align, and sales take off.
Founder of reCInate and Chairman and Founder of Spatialedge, Deon Basson turns 35+ years of behavioural science and leadership into practical systems for decision-making, sales, and communication under pressure.
A multiple Ironman athlete and two-time finisher of The Munga, one of the toughest ultra-endurance mountain bike races on Earth, Deon draws on hard-earned lessons from these extremes to shape his message. His keynotes blend data, resilience, and structured insight, grounded in the mental and physical demands of ultra-endurance sport. Deon’s talks show that when AI reaches its limits and sales and leadership begin to falter, it is human connection that drives all success and moves everything forward.

Deon’s talk draws a powerful parallel between the lessons of The Munga, the toughest race on Earth, and the key principles for success in business. His focus on the importance of human connection brings attention to a factor we often overlook in pursuit of performance and results. This message is essential for any company aiming to build sustainable success. Deon’s presentation is both engaging and deeply emotive, with moments that bring laughter and sometimes even tears.









